Mobile marketing is innovating at such a rapid pace that a review of last year’s holiday programs is informative, but not the basis of a playbook for 2015. Why? New…
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The headlines talk of new iPhones, an iPad Pro, 3D Touch, Live Photos and software updates, but is there more that marketers take away from Apple’s announcements on Sept. 9?…
The word crude comes to mind when we look to describe the introductory phase of Apple Watch. In some ways, Apple’s high-profile wearable has met or even exceeded expectations since…
